Sport has a high social significance: as a leisure activity, as an academic appointment or as a media spectacle. Sport engagement and sport consumption are closely linked to cultural, milieu and gender-specific lifestyles.
As an interdisciplinary cross-sectional discipline, sport science offers the great opportunity to examine sport-related lifestyles from both social science and natural science perspectives. The Master's programme "Sport and Lifestyle" at the University of Oldenburg focuses on the question of the connection between social situations, cultural inclinations and people's approach to the body and exercise, which is crucial for the future of modern societies.
The research-oriented degree programme aims to enable its graduates to design and / or evaluate target group-related sports and health programmes for people of different social backgrounds, ages and genders. The programme thus responds to increasingly urgent social (follow-up) questions. These concern, among other things

• the influence of social inequalities on sports engagement, health and nutritional behaviour;
• the social and personal consequences of an increasing cult of the body and sport;
• the possibilities and limitations of sport as a medium of social and cultural integration;
• demographic developments that call for an improvement in opportunities for older people in particular to participate in sport and thus in culture and society.

Please note that these pages are currently under construction!

Sports has a high social significance: as a leisure activity, as a profession or as a media spectacle. Here, sport dedication and consumption of sports are closely related to cultural, milieu-and gender lifestyles. As an interdisciplinary cross sectional discipline Sport Science offers the great opportunity to shed light on sports-related lifestyles of social science and natural science perspectives alike. The focus of the master programme "Sport and lifestyle" at the University of Oldenburg lies on the crucial question of the connection of modern societies in the future between social situations, cultural tendencies and the people dealing with body and movement.
The research-oriented study is to enable its graduates to design target-group-oriented sports and health services for people from different social backgrounds, age and gender affiliations, and / or to evaluate them. It is responding to increasingly urgent social questions and inquiries. Among others concerns these are:

• the influence of social inequalities on the commitment to sports, health and nutrition behaviour;
• the social and personal consequences of an increasing body and sports cult;
• the possibilities and limits of sports as social media and cultural integration;
• demographic evolutions that call for an improvement in the participation opportunities for the elderly in sports and thus on culture and society.