Contact details

Faculty II - Computing Science, Business Administration, Economics, and Law
Department of Business Administration, Economics, and Law
Institute for Business Administration and Business Education

Postal address:
Post office box 2503
26111 Oldenburg

Package address:
Ammerländer Heerstr. 114-118
26129 Oldenburg

Visitor address:
Uhlhornsweg 49-55
26129 Oldenburg
Campus Haarentor
Building A5, 2. floor


Welcome to the website of the Management Research Group!

The group's vision is to contribute to solving urgent environmental and societal challenges through (a) rigorous and relevant management research and (b) teaching that develops responsible managers, employees, and academics. To achieve these goals, the group works on topics at the interface of strategic management, sustainability, and innovation. Empirically, the research focuses on the energy and mobility sectors. In addition, current projects deal with strategic change of companies in the context of the digital transformation.

Please use the navigation on the left to learn more about our team and our research and teaching activities.


22.06.2021: The Management Research Group is looking for tutors in "Introduction to Business Administration" and "Business Strategies"

The Management Research Group in the Department of Business Administration, Economics, and Law is currently looking for 7 tutors (up to 30 hours/month) for the Bachelor module "Introduction to Business Administration" as well as 5 tutors (up to 30 hours/month) for the Bachlor module "Business Strategies" to be held in the winter term 2020/2021.

For details on the positions, please see the position announcements (in German). The deadline for applications is July 10, 2021.

Position announcement tutors "Introduction to Business Administration"

Position announcement tutors "Business Strategies"

14.06.2021: Julia Jaspers is a new external doctoral student at the Management Research Group

Julia Jaspers joined the Management Research Group as an external PhD candidate in May 2021. Since 2002, she has been working in the fields of Corporate Sustainability, Human Resources and Organizational Development, most recently as head of Sustainability Management and Corporate Foresight at Deutsche Bahn AG. She is currently involved in setting up the PeerSchool for Sustainable Development e.V., a learning network for sustainability managers from companies and academia.

Between 1996 and 2002, she studied comparative political science and Romance studies at the Universities of Münster and Paris (Sorbonne Nouvelle), supported by scholarships from the Konrad Adenauer Foundation and the German Academic Exchange Service.

Her research interests lie in the sustainability transformation of companies. In her dissertation, she examines the role of co-determination and the interplay between sustainability and corporate organization to derive implications for companies and social partners.

12.04.2021: Online future platform "Mobility in Times of Digitalization" on 4 May from 4 to 6.30 pm

The second of three future platforms will take place on 4 May from 4 to 6.30 pm under the title "Mobility in Times of Digitalization", which is funded by the Lower Saxony Ministry of Science and Culture (MWK) as part of the project "Discourses on the Future". At the event, three experts will first explain their views on pressing issues in the context of mobility and digitalization. Afterwards, there will be an opportunity for questions, exchange and discussion. We are pleased that we could win the following experts for the event:

  • Dr. habil. Weert Canzler (Co-Head of the Digital Mobility and Social Differentiation Research Group, Social Science Research Center Berlin): "Autonomous driving: hell or heaven?"
  • Maxim Nohroudi (CEO door2door and board member BITKOM): "Are we facing a Kodak/Nokia moment in the mobility industry?"
  • Marion Jungbluth (Head of Team Mobility and Travel, Federation of German Consumer Organisations): "App mobility that takes everyone along".

The event will be held in German and participation is free of charge. To register for the Future Platform, please send a short (preferably empty) e-mail with the subject "Registration Future Platform" to Ms. Swantje Freund (). In good time before the event, you will then receive a link with instructions on how to participate in the video conference. The number of participants is limited for technical reasons, the "first come, first served" principle applies.

For more information on the future platforms project, please see

17.03.2021: Joern Hoppmann contributes to symposium on climate neutrality strategy of energy supplier EWE

On March 17, Joern Hoppmann participated in a symposium of the Oldenburg-based energy supplier EWE, dealing with the question of how companies can achieve climate neutrality. During the workshop, which was organized by the trainees of the company, Joern Hoppmann provided a brief input on corporate carbon neutrality strategies, which was followed by a stakeholder simulation. Subsequently, Joern Hoppmann shared his assessment of EWE's current strategy and engaged in a discussion of the company's strategy with the workshop participants.

EWE is Germany's fifths largest energy supplier and has set itself the goal of becoming carbon neutral in Scope 1 and 2 by 2035 and achieve a reduction of carbon emissions in its supply chain of 50 percent (upstream) and 65 percent (downstream) respectively.

15.03.2021: Jörn Hoppmann gives presentation at research seminar of the Manchester Research Institute on Innovation

In the presentation, Joern Hoppmann highlighted the drivers and barriers for a Circular Economy using the example of beverage packaging in Germany. Based on the results of a current research project, which is being conducted at the Chair of Management in cooperation with ETH Zurich, he explained why, despite ecological advantages, single-use recycled packaging is increasingly gaining ground over reusable packaging in many areas in Germany. The project is part of the dissertation project of Katharina Schweitzer, who is working on her doctorate as an external doctoral candidate at the Chair and in parallel as a scientific officer at the German Academy of Science and Engineering (acatech) in the office of the "Circular Economy Initiative Germany".

22.02.2021: Jörn Hoppmann elected as board member of the Oldenburg Center for Sustainability Economics and Management (CENTOS)

Joern Hoppmann was elected to the board of the Oldenburg Center for Sustainability Economics and Management (CENTOS) at this year's general meeting. CENTOS bundles the scientific competencies and activities in the field of environmental economics and sustainability management that have developed over the course of two decades at the University of Oldenburg and have achieved a high national and international visibility.

11.02.2021: New third-party funded project on growth in the information and communication technology sector

The Management Research Group is pleased to announce that a third-party funded project entitled "Digital Growth: Understanding the Drivers of Firm and Industry Growth in the ICT Sector" has been approved by the Ministry of Science and Culture (MWK) of Lower Saxony. The research project, which will be conducted in cooperation with Prof. Dr. Jorge Marx Gómez's research group "Business Informatics/Very Large Business Applications", will investigate the drivers and mechanisms of growth in the information and communication technology sector. The funding is part of the program "The Digital Society" of the Lower Saxony Pre-Award, which supports basic or application-oriented projects that explore the digital transformation from the perspective of the social sciences and in which social sciences and information sciences work closely together.

The "Digital Growth" project builds on the observation that while the information and communications technology (ICT) sector forms the backbone of the digital transformation and has experienced spectacular growth in recent decades, it is increasingly characterized by winner-takes-all markets and quasi-monopolies that raise barriers to entry and threaten the survival of small ICT companies. There is also the question of the extent to which technological growth drivers such as processor speed and memory density are coming up against physical limits. Against this background, the project will use qualitative case studies to investigate what drives company growth and how companies can manage to survive in winner-takes-all markets. In addition, the project will analyze patent and industry data to create a better understanding of how different technologies in the industry are interconnected and together shape industry dynamics. The new insights will be used to derive practical recommendations on how small firms can design competitive strategies in quasi-monopolistic markets and how regulators can support digital laggards and develop early warning systems to prevent monopolies from emerging.

More information on the Digital Society program can be found here:

The press release from the University of Oldenburg can be accessed here:

More news can be found here.

(Changed: 2021-06-22)