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Lunch & Learn: Business Administration (BA) and Innovation Management and Entrepreneurship (MBA)

Empathy as a key to success in AI-powered customer interactions

Lunch & Learn: Empathy as a Key to Success in AI-powered Customer Interactions

AI-powered chatbots are designed to streamline processes and enhance the customer experience. However, the success of such solutions does not depend solely on the technology. Drawing on a real-world project, this presentation demonstrates why empathy is the crucial link between customers, service providers and AI systems – and why lasting added value is only created when technology and human understanding work together.

Target audience

The presentation is aimed at project managers, innovation managers, CX experts and anyone who wishes to use AI not only to automate processes, but also to create successful and customer-centric interactions.

Jan Christian Halfbrodt is a technology expert who seamlessly bridges the worlds of software development, artificial intelligence and strategic business innovation – whilst always putting people at the centre of what he does. As AI Enablement Manager at the CEWE Group’s Mobile & AI campus, he plays a key role in integrating smart AI solutions profitably into business practice. But even the best technology is of little use if you don’t get the people behind it on board. That’s why he actively promotes internal communication on the topic of AI, breaks down reservations and makes digital transformation tangible for all teams.

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