Digital business models
Digital business models
Develop revenue models and value creation architecture
Whether Amazon, Netflix or Spotify - digital technologies have enabled fundamentally new business models in recent years. New touchpoints as well as information and communication channels have fundamentally changed the rules of competition in many industries. As a result, many established companies have had to cede their market share to more innovative competitors.
In this module, you will learn how to develop and test digital components of business models and how to generate completely innovative models. All three main components of business models are covered: The value proposition to the customer, the value creation architecture and the revenue model.
The module is aimed at professionals who want to deal with digital business models in a practical way.
You can take the module as certified further education or as part of the part-time Bachelor's degree programme in Business Administration. It concludes with a Certificate of Advanced Studies. The certificate is fully recognised for the Bachelor's degree programme. So you can start your studies without enrolment!
Why participants recommend us
Practical relevance
Students can work on projects from their own profession in the individual modules and can be included in examinations.
Flexible
Study when it suits your family, job and free time - the study format makes it possible. You study mainly online.
