Masele, J.J and Gómez, J.M. (2012): E-Business Applications in a Cloud: an Opportunity for Small and Medium Enterprises to Go Green. In EnviroInfo 2012. Published by the Deutsche Nationalbibliothek, Aachen.
Masele, J.J and Gómez, J.M. (2012): Green E-Business Adoption in Developing Countries: A Conceptual model. In EnviroInfo 2012. Published by the Deutsche Nationalbibliothek, Aachen.
Masele, J.J (2011): Towards Sustainable Tourism: Utilizing E-Commerce Applications for minimizing impacts of Climate change. In 5th International Symposium on ITEE 2011 held in Poznan, Poland from 6-8 July 2011. Published in Information Technologies in Environmental Engineering Environmental Science and Engineering, 2011, Volume 3, Part 4, 445-459, DOI: 10.1007/978-3-642-19536-5_35-SpringerLink.
Masele, J.J (2011): Twiga Hosting Ltd – Providing Affordable Information and Communication Technologies Services to Small and Medium Enterprises. Published in Enterprises.Emerging Markets Case Studies Collection Emerald, (2011).
Masele, J. J. (2009): Promoting Pro-poor Tourism in Tanzania through E-commerce: A Conceptual Framework. A paper presented at the Tourism Destination Development and Branding conference held on October 14th to 17th, 2009 at Ben-Gurion University of the Negev, Eilat Campus, Israel. Published in the Eilat 2009 Conference Proceedings.
Masele, J. J. (2009): Effective Information Provision for Mathematics Education Promotion in Tanzania: a Case of Selected secondary Schools in Dar es Salaam. A paper presented at the 5th International Operations Research Society of Eastern Africa (ORSEA) Conference held from 16-17 July, 2009, Dar es Salaam-Tanzania-Published in 2009 ORSEA Conference Proceedings.
Masele, J. J. (2008): Integrating Management Information Systems to a Centralized Knowledge Management Systems: A case of selected Academic Institutions in Tanzania. A paper presented at the 4th International Operations Research Society of Eastern Africa (ORSEA) Conference. Nairobi-Kenya, Published in 2008 ORSEA Conference Proceedings.
Masele, J. J. (2008): Challenges to effective information provision by libraries under automated environment: A case of UDSM, SUA, MUCHS and UCLAS library a paper presented on ED-MEDIA 2008--World Conference on Educational-Multimedia, Hypermedia & Telecommunications held in Vienna, Austria, June 30 - July 4, 2008.
Masele, J. J. and Elly, Tumsifu (2006): Management Information Systems for Sustainable Competitive Advantage in Financial Institutions in Tanzania: A Case of Selected Banks in Dar es Salaam. A paper presented at 3rd International Conference on Operations Research Society of Eastern Africa)- held in Entebbe from 4th -6th, August, 2006-Published in 2006 ORSEA Conference proceedings.